Viral marketing on TikTok - > 40k views in a few days
by JoshWe now tried some viral marketing on TikTok and it seems to work better than other channels like content marketing via Instagram.
This is the profile: https://www.tiktok.com/@excelly_ai
Two of our videos reached 20k views each in the time span of a few days. I bought 12k via $15 ads to try it out, the rest came organically. I would probably not buy ads here anymore because the other video got 20k views all by itself.
Also a cool side effect: The video has no direct "call to action" button or clickable link to website. This way all traffic came via "organic" searches and now if you google "Excelly", our website pops up first.
Any feedback for further improvements?
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It just costed you $15 to buy 12k views on TikTok?
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Yes 🙌
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Congrats on the success of your SaaS on TikTok! This is really awesome. Keep up the great work, keep posting and trying to rigorously test what is working while staying up to date on viral trends. Those are low hanging fruit, set it and forget it opportunities when it comes to business tiktoks accounts. Great way to just get traffic and followers to your page while mixing it up and not being too-product focused
Kinda related, I am collaborating with a creator (@slavinjoshua) with over 800K followers TikTok/Insta/YouTube (He's an animal at short-form content). So if anyone is interested in checking it out, here's our little explainer page: https://www.producthunt.com/upcoming/short-form-content-hub
Our goal is to help startups and businesses successfully leverage short-form content to grow faster and expand reach. Would love any feedback or ideas to improve it so we can help more! We'd also love to provide access and help to anyone interested in exploring short-form. We feel like short-form content is an untapped marketing channel for platform companies!
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Keep experimenting with different types of content to see what resonates best with your audience.