This was where it all started.
I needed something to manage my Twitter workflow.
Twitter's UI was horrible for scheduling. Thus it didn't allow for scheduling threads.
The alternatives out there were either super pricy, really clunky, insufficient for my needs - or a good mix of all.
For a while, I had been using my own custom setup for scheduling, which included a handful of cloud functions and a CLI tool.
Tweets were written in YML files.
Starting a new product that is already covered by plenty on the market already is always scary.
But I decided to go for it anyway.