Formaloo

We continued using our form builder service and improved it along the way. Then we noticed people whom we don't know are using our API! We were surprised and decided to make a business out of it.
So we launched a landing page, developed a UI on top of it, and announced it to everyone we knew. We also used growth hacks and gamification to encourage growth by word of mouth.

My co-founders and I, are friends for more than 7 years. We always had a mutual vision: Empower people and businesses with knowledge-driven growth, and this vision assembled us around new software projects.
We were obsessed with automating our processes. So we developed a simple yet advanced form editor service to reduce our development time significantly. We shared it with our fellow developers to use in their projects, and they LOVED it!