GA-Insights

A nice milestone to share. Yes, it's a vanity metric, but one to celebrate :) 🎉

Our reporting and alerting in Slack, Teams, and email continues to grow, slow and steady, month-on-month.
It's strange because I still don't feel we've hit product-market-fit. Our CVR still sits just over 2% and I feel that could be improved with a better user experience and some positioning tweaks.

Our product segments are now very clear. e-commerce and agencies make up most of our revenue base, with our AI alerting technology resulting in the most recent growth.

Plenty on our roadmap to be excited about, and hopefully it won't be several years until our next 100k milestone :)

Some stats as of today:
MRR: $7.5k
ARR: $90k
Paying customers: 196
ARPU: $39
LTV: $3.1k
Monthly growth: 4.7%
Quick ratio: 3.31
Voluntary Churn rate: 2.5%

I've been building GA Insights for the last 2 years and have never done a Product Hunt launch! We've managed to hit 7.5K in monthly recurring revenue just by focusing on finding product-market fit and iterating based on user feedback. We finally feel like we have something special on our hands and are so excited to finally share it with the rest of the startup community.

GA Insights is the easiest way to set up reports and alerts for your business. We can help you track things like revenue, customer acquisition cost, and conversion rate, then give you alerts whenever those KPI's don't match the expected numbers. Forget custom dashboards, with our template engine you can snap in all the monitoring you need in just a few clicks (no code required).

It's free to sign up and play with, no credit card needed. I would love any feedback or support you can offer!

https://www.producthunt.com/posts/ga-insights-3

Had a rather nice (and unexpected) shout out from the marketing celeb himself - Neil Patel, and his colleague Eric Siu.

https://marketingschool.io/the-top-7-marketing-tools-you-should-pay-for-ep-1351/

We came in as number 4 as a good marketing tool to use in combination with Slack for marketing teams.

This wasn't orchestrated, I just happened to see a spike of traffic from a new source.
The traffic and SEO backlink will be welcome. But this is trumped by the validation, and pride that we have created something starting to be used across the industry, and most importantly - our target market.

Pretty big update this weekend, which closes months of work.

We update our pricing & homepage structure, focusing on higher conversions.

We updated our in-flight upgrade system, trying to remove barriers to converting.

We rolled out an onboarding system to setting up alerts within the platform. Aiming to increase the value to our customers, and make the application as 'turn-key value' as possible.

We vastly improved our MsTeams integration. Really hoping for some extra conversion % here.

We also made it free for IH users. Please see the post here for details of how to access:
https://www.indiehackers.com/post/were-making-our-platform-free-for-indie-hackers-9b5a1cd382

I posted a question about enterprise pricing, and how to approach it here. I was a little out of my depth having experience with Saas for SMEs and mid-size but not much in terms of negotiating with Enterprise.

This morning I sent a quote to a new prospect for a multiplier of a price than I would have normally. I followed the advice given and quoted annually, threw in the expected extras, and held my breath for the next 4 hours.

Well - the company didn't even blink an eye, they even asked for a few more things to be added to the contract (with an extra cost of course).

The revenue for this I can put back into marketing and finding more leads, maybe even some dev work. So although this isn't quite a full-time gig just yet, it's one step closer.

Thanks indie hackers. You guys rock.