November 5, 2019

Price increased

Juan Irache @JuanIrache

When I launched, I thought that I had 3 guaranteed sales and that there was a possibility that I would only sell 10 copies of the software, in total.

I was also afraid I could be undercharging, so I decided I would increase prices if I ever reached 20 sales. I used that as a marketing strategy: special price for early birds.

Well beyond the first 20 sales, I have just increased the price 50%, and left the door open for future increases by still considering it a discount.

Let's see how sales go from now on.

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