Gumcrm

Why Gumcrm?

The Gumroad dashboard is great, but sometimes I wanted to segment my audience in a more granular way.

When I pre-launched SaasRock a few months ago, I was using Gumroad to get subscribers. Each subscriber got an invitation, and they got access to the private repository (for updates) for as long as their subscription was active.

So what happens when someone cancels? On Gumroad you get an email about cancellations:

So every time I got an email, I did a bit of research:

1. Click on the email and copy the canceling user's email
2. Paste it on Gmail to find the original subscription
3. Copy the GitHub username that they set on a Gumroad Custom Field
4. Set a reminder to remove the customer {subscription_ends} + 1

As you can see in the image, I did that about 40 times. I got tired of doing things like this.

Scratch your own itch

A few days ago, I launched SaasRock 0.7 with CRM and Email Marketing features. So I thought it would make sense to build a SaaS around those features and kill two birds with one stone.

My main problem with Gumroad is customer state/segmentation, so my solution to that is importing my Gumroad sales (.csv format) into Gumcrm, and it will identify your customers and tag them in many ways.

Here are some sample tags:

Some examples of segments you can create using these tags:

• People who have purchased a product but not a membership.
• Contacts from the United Kindom that have not rated your product.
• Customers who have generated you $501-$1,000 in revenue.
• Members who have been subscribers for 6 months.
• People who have bought X product but not Y product.
• Top-10 customers.

And more... try it!

Give value to Gumroad Creators

I hope that the free tool on the landing page helps creators analyze their contacts in a meaningful way. And if they see the value on Gumcrm, they could subscribe for as low as $9/m.