The free shim being genuinely useful without GumPress is an unusual choice. It makes the distribution mechanism part of the product itself, rather than just a free version of the paid product.
Right. The shim has to be worth installing even if I never build anything else. If it only made sense as a lead magnet, nobody would bundle it in their own product, and bundling is the whole distribution.
3 Comments
The free shim being genuinely useful without GumPress is an unusual choice. It makes the distribution mechanism part of the product itself, rather than just a free version of the paid product.
Right. The shim has to be worth installing even if I never build anything else. If it only made sense as a lead magnet, nobody would bundle it in their own product, and bundling is the whole distribution.