AppSumo: Complete

Just finished our run on AppSumo - we launched on there to gauge interest, and ended up with about 4x the amount of sales that we were expecting. Super exciting but at the same time, we're mindful that we need to be efficient with what we do. We also used it as an opportunity to provide elements that weren't part of the AppSumo deal as part of an MRR upsell which has gone pretty well so far.