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November Retrospective + 6th Anniversary

After last month's little discount snafu, I started this month feeling a bit off my game.

I've been spending LESS TIME working on the weekends, which has been good, but the obvious adverse feeling is that I'm not getting enough done.

With that, I've been focusing more and more on "being the entrepreneur" instead of "being the engineer" as my buddy @collinbrewer is always reminding me.

By focusing on building the business instead of letting myself get dragged into the cycle of doing DevOps type things that aren't going to move the needle. Because of that, even though I'm spending less time on the weekends working, the time I am spending has been significantly more impactful.

Such impactfulness (spell check says that's not a word, but I don't care) has resulted in another month of stellar growth thanks to even more customer conversations and yet another round of clarifying / improving our brand message.

Clarifying the message and cutting through the noise has also helped shaped the vision of what we can accomplish with this product in both the short term (12-18 months) and long term (that 5+ year plan).

It's easy to have some pie in the sky vision when you start a project. Just throwing some random number out there that's based on obtaining some percentage of a gazillion dollar market and all of that.

Once you dig in, it's never as easy as it seems and it rarely takes as short of a time frame as you may have imagined.

This month actually marks the 6th anniversary of Holiday API, and while it's been a labor of love the entire time, this year has been the year of "taking things seriously" and it's really starting to show in terms of month over month growth.

I couldn't be more thankful this holiday season :)

I'm extremely excited to see where things go in the next 12 months with some of the changes we have planned. It's a bit too early to divulge any details, so yeah... here's to another 6 years!

, Founder of Icon for Holiday API™
Holiday API™
on November 27, 2019
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    Happy 6th Anniversary! Do you have an ideal place you'll be at in 12 months time?

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      TYTY and yes, definitely do! Really just want to stay the course in terms of revenue growth. (which at present has been ~50% growth year over year). The product offering is getting ready to expand a bit in 2020, and that should help to keep that trajectory pretty easily if not punch the gas a bit.

      Didn't mention it in the retrospective (since I actually like talking more about my feelings and stuff) is that we are actually at the tail end of our best month of all-time. This is not only huge, but also coincides directly with honing our brand. Next year really could end up being explosive.

      Based on the product offering expanding, it should give us a great opportunity to explore some additional pricing options (which we already are experimenting with) and most likely, expand our free offering in such a way that it will be hard to compete with us on customer acquisition.

      On a personal level, getting into YC is still my ideal place to end up in the coming year :) But with every batch that I don't get in, I take a minute to figure out why and execute... and here we are :)