Housecats.co
Let our cats build or optimize your marketing stack.
Sat down with a colleague to better understand Google Tag Manager. Excited to play around with it!
Looking into using chat bots instead of forms for lead generation. Thinking for these users, a more immediate response or even an opportunity to just ask questions, will return a more valuable lead. Want to be able to qualify leads in three questions to better understand what they're interested in, plus determine the current status of their marketing stack. Linking a chat bot will also allow for more immediate, action oriented CTAs on the site and awareness programs.
-
1
There are tools like Landbot.io and continual.ly that try and blur that line a bit. I think it all depends on what kind of experience you're going for, the complexity of what you're asking, and the degree to which you want to retain data from folks who might stop filling it out half-way through. Some of the benefits of chatbot-forms like landbot are that because you aren't quite sure of the length, you can capture info even if they abandon it halfway through. Obviously you dont want someone to abandon a questionnaire halfway through! But there is that benefit.
-
1
yes! Playing around with landbot.io as we speak. Thanks for the recommendations!
-
Just added Google analytics to the site. Maybe some visitor traffic will inspire and motivate me to continue to build out the site.
I've added enough content to the website homepage to start sharing the site/concept with my network! I need to build out additional pages to create two paths for lead generation: one interested path and one action path. I also plan on creating a consultation request form to collect leads.
I'm struggling with breaking off website pages into actionable next steps. Developing more explanatory/what do we do/what do we produce content is currently overwhelming me.
-
1
hey Julia, your webssite only works on direct link http://housecats.co/ and not http://www.housecats.co/ -> in some places like indie hackers you have it with the www version
-
1
Ah! Thanks for letting me know. Fixed it :D
-
-
1
This comment was deleted 7 years ago
-
1
So ideal customers are 1. start-ups who need digital marketing but don't know where to start, and 2. small businesses that currently outsource or want to become more sophisticated with their digital marketing by bringing it in-house. The idea is to integrate marketing platforms and provide a strategy to automate always-on programs.
-
1
This comment was deleted 7 years ago
-
-
Comment