Forming the team

After Tania and I participated in a Hackathon we kept in contact and decided to give it a try and work together. We shared a common interest in behavioral science and have a complementary skill set. So why not give it a go creating something together?

Initially, we spent a lot of time talking about what we want to do. We settled on the concept of a "lab" as a virtual place to experiment with ideas and products. From a scientific perspective, this seems logical for me: A lab has different projects, some succeed others fail. But all projects help people or teams lead better lives.