The Trough of Sorrow is Real

What an awesome month! As you can see below, a huge percentage of my traffic came from launch weekend. Things have declined drastically since then, and I'm firmly in the famed trough of sorrow period:

Even though this was totally predictable, it still feels pretty crappy when every day your traffic is lower than it was the day before and you have no idea when it will bottom out. Anyway, I'm hoping that point comes soon. September should be interesting!