Infinity
Ultra-flexible project management and collaboration tool.
The idea to create Infinity was born from our own struggle to efficiently organize a growing team and increasing workflow.
Published A New Homepge
Our new homepage just went live! https://startinfinity.com/
We’ve published a new design which fits the needs of the new, soon-to-be-launched beta version of Infinity.
Community Launched
We've launched a community forum where Infinity users gather to discuss and request features, talk about the ways they use Infinity and ask for help.
Link to the community: https://community.startinfinity.com
UX Pivot Announced
We've found out that the UX concept was hard to understand by most of the users and that they were using the tool the wrong way.
This version of Infinity wasn't the 'must have' product and if you don't have this from the start, it's not worth optimizing it in the future.
The concept needed to be changed from the core, and we announced the pivot and plans for the future development.
We've already designed a basic UX concept for the new version and sent email to the users asking for the approval for the new concept.
Users approved it and we validated the new concept.
https://docs.google.com/presentation/d/10_ObKTNzJvha2R7uzo3iaklVlVun180C0LJrZC0Sh-E/edit
Closed Beta Access Released
We've sent 1000 invitations in the period of 4 weeks and managed to get more than 200 chats and interviews with users and collect valuable feedback.
The version was stable and a lot of users actually used it daily for a long period of time to organize their work.
Access to Infinity beta version: https://app.startinfinity.com
Early Access Campaign Launched
We've published a beautiful landing page consisted of UVP, explainer video, a couple of screenshots, roadmap and ViralLoops waiting list call to action.
We've promoted the campaign on Betalist, ProductHunt Upcoming, published two stories on Medium and run a couple of Facebook ads.
2500 early users subscribed in less than a month.
The landing page: https://startinfinity.com