First Churned User
by ConradLWe knew it would happen at some point, but it still felt weird to receive the notification that one of our dear user decided to stop his subscription.
Instantly, we reached out to him.
As it happens sometimes, It had nothing to do the product itself, and everything to do with the user personal situation.
He was glad we reached out, and told us he would come back when his project moves forward. Not so bad!
We recommend reading this article by @arvidkahl : https://thebootstrappedfounder.com/churn-retention-and-revenue/
It helped prepare us for this (hopefully) rare event without taking it personally.
