October 21, 2019

$10,000 revenue

Danielle Johnson @dinkydani

Over the weekend I shared that we had our first subscription customer churn, but this morning I woke up to find we had just hit $10,000 in revenue (by 35 cents hah)!

Leave Me Alone will be a year old at the end of next month. It's been a really long and slow journey to spread the word about our service, but I think people are finally starting to share outside of our bubble!

Last month and this month have been crazy, and will probably end up being outliers on the revenue graph since we had a load of big boosts in coverage when we were featured in Lifehacker, launched v2.0, and I was on the IH podcast.

It would be absolutely incredible if we could reach $12k by 29th November - averaging $1k a month for our first year. I'll keep you posted!

For our next move I have just finished creating landing pages targeting searches for alternatives to our competitors (thanks @harrydry for the excellent marketing tip) - these will go live in the next few days and hopefully we'll see some more organic traffic for "Alternative to Unroll.Me" etc.

Something else I'm going to focus on is customer engagement. We have used Intercom in the past to automate messages to customers who signup but don't convert etc, but their privacy values do not align with ours (they track the shit outta everyone). I am going to write some emails for various events like this, and we'll be sending them ourselves - manually at first, and then automated with a cron, to hopefully get some feedback on some pain points users are experiencing!

A lot of you have been asking for me to share more about how we built Leave Me Alone, the struggles, and how we have been making our money - there's always stuff on [our blog] but I also sat down and wrote 6,000 words for StarterStory.com (thanks for having me @patwalls), which will be going live on Thursday (24th Oct)!

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