Loaf

OK how does marketing even work? When things get quiet you kind of think, ok, I need to do something to drum up interest right?

I'm still figuring this one out I'll err, get back to you as soon as I've figured it out. I'm a designer, not a marketer :(

Felt sooooooo validating. But yes, people do want animated icons.

After speaking to people locally (Melbourne, Australia) seeing my first sale come from the UK made me realise, wait a second, anyone in the world can buy this and icons are pretty universal. Maybe this could become a product?

How do you design and animate 300 icons? Slowly. There's no way around animation, it just takes a lot of time. And that's why, I believe, there's such a gap in this market.

Each animation has a story. So really, designing an icon of a hammer striking an anvil isn't just throwing some CSS at the SVG and calling it a day. You need to be a storyteller. You need to feel the weight behind the swing of the hammer.

So how do you design and animate 300 icons? Slowly.

A year and a half ago, I had the idea. There are a million icon websites out there with a bajillion icons to choose from.

When it comes to animated icons? Not so much. It's pretty light on the ground. Why is that? Well as I discovered over the next few months, animation is pretty hard...