Lobiloo
Floral arrangement software
Florists don't have time or interest in building ugly spreadsheets and manual quotes for new clients. Lobiloo is a drag and drop invoice builder that makes it easy for floral designers to share their vision.
Launched a theme builder
Previously, all PDF estimates looked the same. Now designers can customize the look and feel of their quotes, including fonts, colors, logos, and more.
Redesigned the platform
The old design was dated and full of UX flaws. I worked with a designer to reimagine the landing page and in-app experience. We also added a dashboard for users to better manage events.
Acquired Lobiloo
Through FE International, I acquired Lobiloo with funding from an investor / entrepreneur.