March 31, 2020

3k users with no marketing and COVID-19

Erol Asan @erolasan

lvlup now has more than 3000 registered users! 🎉

We have all been affected by this pandemic in one way or another, and with people losing their jobs and being constantly projected with fear by the media, building better habits is not their priority right now. Still, lvlup managed to acquire 3k+ users with absolutely zero marketing, no ads, no social media posts, no forum posts, no nothing. 85% of the user base is converted organically through the respective app store. This strongly proves my initial hypothesis that people will actually want to use the app.

I am grateful for all the feedback I received on how to improve the app and I am already working on the updates. Now that I am stuck at home I will have more time to work on upgrading the website, creating a social presence and start pushing the app to more users.

Next stop getting to 10k users and start testing out the premium plans! 🤘

Stay safe.

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