Sales.co

I grew MSB to $1,500 MRR.

Then, I took a month away from "things that don't scale" like manually helping my users get the most out of the platform.

I churned all the way down to $500 MRR in that month, a month I was focused on automating what I had been doing manually. It sucked.

I took a major step back. After doing a lot of the "Small Bets" work in Daniel Vassallo's community, I started tuning into what people wanted from me, instead of just what I wanted to build for the masses.

I've been doing a lot of custom sales hacking. It's led to two $500/m opportunities and a one-time project for $1,500. No money in the bank yet, but if this is how things look 4 days into October, I'm happy.

After creating connections based on my sales content, I've got a lot of opportunity I can work with. I'm letting MSB run on autopilot while I pull this agency angle off the ground.

I'd still love to do saas - I can see myself building tools to support my sales work and then spinning them out as products if they are successful.

Starting to feel like I'm making better decisions and prioritizations, with the third green month in a row. It didn't feel that way through the red and yellow months.

I've had success with doing many calls and getting trialers afterwards. I have them put a card down, I lengthen their trial, and put a calendar invite on the board before it ends to gather their feedback.

I'm still hunting for my first team deal. While I've got multiple people at companies using, I want to sell that multi-hundred dollar deal that makes a huge impact on my MRR.

I pushed two integrations this month that are meaningful to my users and my own usage dogfooding the platform.

My hair is on fire a bit, hoping to smooth out bugs and focus on sales.

Wrote about this more on indiehackers: https://www.indiehackers.com/post/asking-for-credit-cards-upfront-changed-my-business-ec400440da

After pivoting the biz in October to solve a slightly different problem for my best set of customers, I feel like the business is finally starting to move without me pushing as hard.