February 20, 2020

We hit $100 MRR!

Francesco Di Lorenzo @frankdilo

After working on Mailbrew for the past 5 months and running our private beta we finally hit this important revenue target.

It might not seem much, but considering that the product is not even publicly available yet we are pretty proud of this result.

Here a brief timeline of how we achieved this:

  • September 22, 2019: First commit on GitHub ⌨️
  • October 11, 2019: Received my first Daily Brew, we are now at issue 123 🤓
  • October 21, 2019: We manually onboarded our first user over a Skype call 📞
  • November 24, 2019: Launched invite system and start onboarding users from our early access list 💌
  • January 2, 2020: Launch monetization and first paying customer 💰
  • Today: $100 MRR, ~700 users, ~1500 newsletters and counting, set to launch in just a couple of weeks 🚀

❤️ Thanks a lot to the IndieHackers members supporting us, we have seen quite a few of you creating newsletters and subscribing to the product. It has been awesome sharing this journey with you.

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