I started my channel last week and made my first video.
I promoted it on my Twitter page, to my newsletter, Reddit, and good ol' Indie Hackers, and ended up with 5.7k views and 1000 new subscribers.
It's an interesting case study in how tough it is to move audiences across platforms. I have 40k Twitter followers, 23k newsletter subscribers and 1k decided to subscribe to the YouTube channel.
My rational behind starting YouTube is all about organic search. I have over fifty high quality written on the Marketing Examples website!
But they're all super short. And not picking up much organic traffic on Google. It's hard for me to compete with big companies, who are writing SEO optimised stuff, with a team of link-builders.
But on YouTube it's more of a level playing field. And the numbers are just as big for the same keywords.
Also, I love the platform myself, and only see it getting bigger and bigger!
Anyway, I'll keep you updated with how it goes.
Viva Marketing Examples!