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14 Comments

First Pro + ($28) customer ever!

Finally — we have reforged our billing plans & pricing. We stick to 3 plans, found market fit, and... got a Pro+ ($28) customer!

We spend hours, looking through and analyzing dozens of competitors. From the Surveys / Polls builders to the Customer Feedback market. From cheap $19 solutions for startups to corporate $369 customer engagement platforms.

And we bumped into the main roadblock for SaaS...

As with any product with a SaaS pricing model — it is confusing to find a sustainable Price & Market fit. The problem stays the same. Motivating users to go Pro vs not losing those free customers and early adopters.

Eventually, we have found a pill!

Most survey builders & customer feedback services limit their Free packages like hell. Maybe, an enterprise solution can lose 200-500 free customers. But MetaSurvey won`t!

Some companies limit responses to 50 or even 15 /mo on Free pack, which is laughable!

We made a lavish Free plan. It gives almost all features of Pro, except advanced privacy and branding. We limited responses to 100 /mo — it covers most Free users needs. On top, we added 2 Pro plans: $8 and $28, which meet Private users and Small companies/startup needs.

Should we change/add more plans, or they are optimal now?

METASURVEY PLANS

FREE
-3 Surveys, -15 Questions, -100 Responses /mo

PRO (Bot) $8 /month
-10 Surveys, -100 Questions, -1500 Responses /mo

PRO+ (Droid) $28 /month
-100 Surveys, -Unlimited Questions, -10 000 Responses /mo

Plans & pricing: https://getmetasurvey.com/pricing/
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MetaSurvey
on March 14, 2021
  1. 3

    congrats!! keep going!

  2. 3

    I think you have nailed it! And I think it's the right decision to remove your branding on the Pro+ plan only. Companies that care about branding usually don't care if it's $8 or $28/mo.

    I just have an issue with the big pink stripe in the middle, it hurts my (not so young) eyes. The plan on the screenshot looks much better IMHO.

    1. 1

      Can confirm. The pink hurts my eyes.

    2. 1

      Good point:)

      We use one of the pricing page templates from the website builder, but a screenshot is from our app.
      We will consider choosing another pricing template😬

  3. 2

    Thats awesome, well done..

    btw your website is 10MB+ huge for a home page download.. there is one obvious png file that is 3mb.. pls squoosh it.! https://squoosh.app/..

    try to get it down to 1mb....

    1. 1

      We have a gif to preview our app, but we already optimized it.
      More optimization spoils the readability😁

  4. 2

    Congrats!
    Add more use cases.
    I have an idea how to use your free plan.

    1. 2

      Thanks!

      We are planning to add more use cases on our landing such as CES (Customer Effort Score), CSAT(Customer Satisfaction), NPS, Employee experience. Maybe it helps users to make a decision better.

      Which area of your case is?

      1. 2

        All areas! The more, the better.

  5. 2

    We discovered a lot of competitors so we decided to change our plans to improve value - price rate.
    But what is more important the number of surveys & questions or the responses amount for our users is still actually 🧐

  6. 2

    It looks like there is typo in your post where Pro+ (Droid) has only 3 surveys and 150 responses/month compare to Pro (Bot) with 10 surveys and 1500 responses /month.

    1. 1

      Thanks for noticing bro, we have fixed plans info!

  7. 1

    Can you sustain the free plan?

    1. 1

      Can you specify your request pls?