
MOMORO
Emotional Support Toy that unlocks NFC-enabled content
I've been manually submitting MOMORO to directories and blogs one by one. Took forever, forgot where I was, lost the tab. Classic.
This week I used Claude Cowork to actually fix it. I asked it to research the best backlink opportunities for a designer blind box brand and build me a structured 7-day queue — complete with copy for each submission.
Here's what it produced in one session: Pulled 7 real prospects (art toy directories, indie product platforms, collector blogs, press)
Tiered them by link quality (Tier 1 = form submissions, Tier 2 = pitch emails)
Wrote custom short + long descriptions, tags, and pitch emails for each one — all tuned to MOMORO's NFC/charity/blind box angle
Built it as a
backlink-queue.jsonand pushed each entry as a Notion card so I can tick them off day by day
The whole thing lives in Notion now as a proper 7-day plan. I just open Day 1, copy the pitch, submit, mark done. No tabs lost.
What surprised me: Claude caught angles I wouldn't have thought to lead with — the Labubu alternative framing for collector blogs, the "NFC content that refreshes monthly" hook for tech-adjacent press. It's not just filling in a template, it's actually positioning.
Next step is automating the follow-up emails. Probably another Cowork session.
If you're doing any manual outreach or submission grind for your product — this workflow is worth stealing.

1 Like
Comment
About
I built MOMORO because my ADHD brain needed something Labubu and Sonny Angel couldn't offer, a toy that actually does something. MOMORO started as a late-night doodle in Tokyo and became a blind box collectible.


Comment