Myjam

Return rate is important for all startups. I knew we have repeat customers. I didn't know the exact number.
We had 30 orders this morning and when I checked Stripe, I realized they were all repeat customers.
I will start adding the retention data to my dashboard and analyse it on weekly basis.

It took us 342 days for the 1st 1,000 orders
and 89 days for the 2nd 1,000
We knew that working with independent grocers will be a big challenge. We will have to solve their problems and our problems at the same time.
It started by me taking pictures and working from the grocers' shops. We're now 8 and we've got our own sorting office.

We wanted to know whether there is a market or not. We thought that 1,000 is a good 1st indicator.
It will help us to learn about our customer, our vendors and our abilities to deal with challenges. It will help us to understand the market from the inside.