Mylo

I had created Mylo's first landing page a while ago without putting much thought into the content or message.

Now that I'm finally refocusing on actually releasing this I went back to it. A lot of the feedback I had gotten on it, and noticed myself, was that it just didn't make sense.
You had to scroll and read quite a good amount before Mylo's purpose was made clear, I hated that.

For the update I referred to the landing page guides by Julian Shapiro (https://www.julian.com/guide/growth/landing-pages) and Marketing Examples (https://marketingexamples.com/conversion/landing-page-guide).

I don't know if it's perfect but I've wasted enough time striving for perfection. This is already much better and I can always iterate on it.

So check it out at www.mylo.fit and let me know what you think!

The idea for Mylo came about because of 2 opposing moods: laziness and perfectionism.

I wouldn't describe myself as a workout-holic but whatever I do I always go full on with knowledge building and from the beginning I wanted to keep track of my workout progress, perfectionism.

It was awesome to find that there were apps to track progress but even they required too much effort. I had my workout plan and progressions followed clear rules like increase weight by x each workout. So it was a hassle to remember to do that each time and honestly I'd sometimes get confused if I had added numbers last time or at the start of this session...
That's laziness.

So I decided to make Mylo.

The previous summer I had built a single page that could only display my current workout and had very rigid progression rules, out of CRUD it only had the R. 🤷🏾

But it proved that it worked and that it was useful.

Since then I've been building out the actual application. The usual process when making a product is usually to confirm demand for your product but in this case Mylo was something I myself wanted to use.