MySphera

The ultimate matchmaker between tastemakers and new music.

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January 1, 2020 Started 3000 paid campaigns

When it comes to our growth we focused on two main pillars:
Acquisitions and Retention.

Acquisition:

  1. We doubled down on referral letting both site visitors and users join to our referral program.
  2. Partnerships; searching for communities / products that we can benefit and use to unlock further scale.

Retention:
constant improvement of our campaign experience raising our monthly retention rate.

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August 13, 2019 Started 1000 paid campaigns.

Using referrals, affiliate and in house prospecting & outreach tools we were able to expand our client base substantially.

Since we launched we constantly searched for ways to create new growth channels; During June-July we decided to put extra focus on referrals & affiliates. We offered our customers and tastemakers to join a monthly referral challenge - with different prizes per user type - this payed off.

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About

Coming from the world of music PR we know how difficult it is to find effective ways to reach new audiences while on the other hand, the amount of new content tastemakers face on a daily basis is overwhelming.