Nailted

The Step-by-step Guide to DEI: new Experts edition!

A couple of months ago, in December, we released a guide to help start-ups and scale-ups develop their Diversity, Equity and Inclusion strategies. This guide was named The Step-by-step Guide to DEI, and it received a lot of attention! We quickly got hundreds of downloads.

For this reason, this month we prepared a new edition of the guide including the opinions of different experts in the field of DEI and HR. With the help of our content team, we gathered the impressions of a total of 9 experts! They were happy to contribute and add a lot of value to our guide. Their impressions have definitely enriched our work and we hope to get thousands more downloads!

Our new Step-by-step Guide to DEI: Experts edition includes:
Essential steps to kick-start your DEI strategy.
+10 tactics to create a feedback culture.
+25 ideas and initiatives to make the shift to a more diverse, equal and inclusive workplace.
A detailed step-by-step process that guides the pre-launch strategy of any diversity, equity and inclusion initiative.
Survey templates to help you monitor the evolution of your DEI initiatives based on quantitative and qualitative data.

If you feel like giving it a read, you can download it at the link below!

https://nailted.com/blog/the-step-by-step-guide-to-dei/?utm_content=web-menu

Our first masterclass in the UK went good and for that reason we have another one coming up. This time we are going for Agile HR and how to co-create a great employee experience.

On Thursday, October 21st at 11:00 am BST, join Natal Dank, People Experience & Operations at PXO Culture for a 1-hour masterclass to learn how to apply an Agile mindset to reinvent your people practices and deliver value as an HR team. She will go through the following agenda:

• Understand where Agile HR comes from
• Learn the reason behind this global movement towards Agile
• The ways HR can reinvent people’s practices with the right mindset and tools
• And the techniques she uses for the co-creation of a great employee experience.

What is your opinion, do you also feel it is a relevant topic? Please attend, so you can ask questions and interact. Here is the Linkedin Invite:

We are excited to be growing our network to the UK (London). This time we are celebrating by throwing a free masterclass which will be followed by a series of them (TBD).

It is happing on Wednesday, October 6th at 11:00 BST. Dannique Blake, Company Culture Consultant and Founder of Cultured Insights, will give a 1-hour masterclass to discover the habits that are silently stifling your company culture and actionable steps on identifying and improving them.

We would be glad to see you interacting with her live on linkedin. Register through LinkedIn if you wish, here is the link: https://www.linkedin.com/events/improvingtheseharmlesshabitstha6846681368869519361/

First of all, thank you to everyone who helped us make it to the top. Nailted for Slack, landed as #1, but not only, that but consistently stayed #1 until the last 6 hours of the day.

Our launch was on a Friday as it adapted perfectly to our product’s notification with users, the reason why we only made around 350 votes and ended up in #3 place. We launched without a hunter for 2 reasons:

1. We had full control of the launch
2. We could not find a Hunter which connected with our Ideal Customer Profile, so it was not worth it.

For our launch, we relied fully on our audience, the love from our users (+8000), and the community's curiosity. We sent out our newsletter, worked on Social media, and shared it with our best customers.

One thing we realized is that most of the most come from the community just voting indistinctly the top products and commenting on these, in order to get their points, so it is important to be the first up there and stay #1. The traffic is higher if you would launch on another week-day, therefore we hardly advise to do so.

If we were to change something to obtain more voting is to create a bigger event out of our Product Hunt Launch, i.e.: Through a celebration webinar on LinkedIn, a giveaway… Let's celebrate with your community.

Do not expect to have a huge number of leads of your product is not meant specifically for the Product Hunt tech community to buy/use, but even so if you make it to the top #3 your effort will be worth it 100% translated into new business opportunities.

If you need anything, ask questions or insights, please let us know.

These are some resources I found really useful:
https://www.flowrite.com/blog/how-to-launch-on-product-hunt
https://www.youtube.com/watch?v=pZ9_8ULwogY
https://wiki.launchkitty.com/results
https://www.indiehackers.com/post/impact-lessons-learned-from-my-successful-1st-ph-launch-eb90d6e224

This is our Launch if you wish to check it out: https://www.producthunt.com/posts/nailted-for-slack

We did it!!!

Whilst trying to achieve perfection through the 10,000-hour rule, we are launching on Product Hunt.

https://www.producthunt.com/posts/nailted-for-slack

A milestone for every tech entrepreneur.

After sweat, tears, failure, and joy, the moment you launch on Product Hunt is the moment you breathe for a bit.

It is a great feeling and by sharing Nailted, I hope to receive feedback, learn from other creators and give something of interest to the community.

Thanks, Indie Hackers, you are the best!!!!!

Miguel Bordoy
on September 3, 2021

We managed to get a few customers on board recently, and since we've our Stripe account published here, it looks like the crawler at Growth Rank has detected a huge increase in our MRR.

Right now we have 16 customers, with an outbound only strategy only. Let's see what's next!