OpenLetter
Every special moment deserves a beautiful invitation.
Building a beautiful digital invitation used to require technical skills. Today, AI tools like ChatGPT, Gemini, and Claude can help but they still take time to learn, prompt, edit, and refine.
Your time is valuable.
That's why I built openletter.live.
With openletter.live, anyone not just developers or designers can create a beautiful digital invitation in minutes.
No coding, no prompting, no design experience required.
I also noticed that many people charge a lot for something that should be simple. So I decided to keep it affordable: just ₹99.
The goal isn't to replace AI it's to save you time and make digital invitations accessible to everyone.
I'd love to hear your suggestions and feedback as I continue improving openletter.live
7 Comments
₹99 makes sense as an interesting experiment because this isn't really a product people need to adopt.
Someone has an event, needs something good enough quickly, pays once, and leaves. Removing the commitment may actually fit the buying moment better than trying to turn them into a long-term user.
Actually, I've posted this in many places, but no one has taken the time to give a feedback. You're the first person to go through it, Thank you very much I truly appreciate it and respect your input.
I appreciate you saying that.
I'm curious—after sharing it in those places, did the lack of response change anything about how you're thinking about the product, or are you still treating it mainly as a distribution problem?
Initially, the first UI/UX of the product wasn't as polished as it is now. After realizing that users weren't engaging much, I redesigned the interface to make it more intuitive and user-friendly.
Now, I'm seeing a different challenge. More users are signing up, but many of them aren't actually trying the product. This made me rethink the target audience.
Instead of focusing only on reaching clients directly, I see a stronger opportunity in collaborating with photographers, videographers, wedding planners, and other creative professionals. They can include the product as part of their service packages, making it easier for their clients to use it without any extra effort.
In reality, most clients already work with a team for their events, so these professionals are the ones making many of the decisions. If I can convince photographers and similar service providers to adopt the product, they can become distribution partners and introduce it to every client they work with. This approach has the potential to scale much faster than trying to acquire individual users one by one.
That’s useful context. There’s more I’d like to understand about what you’re seeing, but I’d rather continue it outside the thread.
What’s the best email to reach you on?
Thanks! Happy to continue outside the thread. You can reach me at :
arjunshajitech [at] gmail [dot] com
Thanks! I’ve just sent it over.
Looking forward to hearing your thoughts whenever you have a chance.