More than 1,000 paying subscribers!

Plausible Analytics experienced big growth in October, breaking our traffic and signup records once again!


  • Plausible is now installed on 8,170 sites (up from 5,185 last month) and we've counted 80,760,225 page views in October (up from 60 million in September)! We've counted more than 260 million page views in the last four months in total. That’s 260 million page views fewer going to the surveillance capitalism!

  • 71.6k visitors to our website in October. It was our best month yet in terms of website traffic with more than 70k visitors in a month for the first time. Most of the traffic came from Hacker News as three of our articles landed on the front page. See our full stats for October

  • October was also the record month in terms of new trial signups. 778 trials are expiring this month so let's see what happens.

  • MRR is at $6,704 right now with more than 1000 paying subscribers (1,082 to be exact). We got 17 new subscribers yesterday which makes it our best day yet. The previous record was 14.

Thank you for supporting us and helping make privacy-first web analytics a thing! We're excited to make your Plausible experience even better!

Development updates

We're working hard on making Plausible as competitive as possible with Google Analytics for ecommerce and SaaS startups. Our focus is on 20% of Google Analytics metrics that 80% of analytics users find most useful.

Over the recent weeks we've introduced UTM tags support for campaign tracking and dashboard filtering by any metric that you click on.

You can now add metadata to an event

This is something many of you have asked for. You can use these custom properties to create your own metrics to collect and analyze data that Plausible doesn’t automatically track. See instructions here.

Outbound link click tracking is now possible

This feature is not enabled by default so you need to follow these steps to enable it for sites where you want to track clicks on external links

See the full October development recap here.

  1. 2

    Very nice! Congrats!
    Your website is really cool. Clean and blazing fast.

    1. 1

      glad to hear that, thanks Romain!

  2. 2

    Congrats, 1000 is a really great achievement!
    Great product plus you're killing it with the marketing = success! 🎉

    1. 1

      thank you Cristian!

  3. 2

    Bravo 🔥🔥🔥 Samo napred!

    Keep up the good work 🕺

  4. 2

    So well deserved! I use Plausible for my site and I absolutelty love the service. Keep up the great work and the momentum Marko! You're killing it.

    PS. Custom event tracking!?! Sweet. Just what I needed.

    1. 2

      that's nice to hear Tony, thanks!

  5. 2

    Awesome news 🙌

  6. 2

    Great achievement! 👏
    Are you planning on doing analytics for the mobile Apps?

    1. 1

      thanks Vladimirs! right now we're focused on web analytics but perhaps at a later stage when we feel we have completed what we wanted to do for the web.

  7. 2

    Awesome – been using the product for months now and love it – new features coming every week :)

    1. 1

      thanks for your support Kyle!

  8. 2

    Nice! I enabled Plausible for https://just-launched.dev a little while ago to try and be more transparent.

    Still a few trial days left but it's looking like I'll keep it around!

    1. 2

      Glad to hear you're finding Plausible useful Alex, thanks!

  9. 2

    I've been using it for some time now and I really like it. Probably spend way too much time looking at the graphs! 😁

    Keep it up! And thank you guys for the great support as well.

    1. 1

      Thanks Simon! As long as looking at the graphs doesn't affect your productivity then we're all good! 🤣

  10. 1

    Congratulations Maarko, long may all the success continue.

  11. 1


    I'm using GA for frequently.io as it allows me to easily track pageviews across all of the individual FAQs set up across many different users. Would this be possible with Plausible?

    1. 1

      thanks Ryan! there's not much difference from GA in the ability of what type of websites you can track. i'm not sure i understand the setup of your site but as long as you can embed the script into your header it should work. you can test it using our free trial

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