
Product Management IRL
Product management one bit at a time
5 trends for product managers in 2025 🚀
Product management is evolving fast! Here are 5 rising trends in product management for 2025:
1️⃣ Collaboration is a Differentiator:
--> AI tools are great, but exceptional product managers know that collaboration drives real value.
2️⃣ Partnering with Product Marketing is Key:
-->Customization and personalization demand closer alignment between product managers, marketing, and sales.
3️⃣ Driving Valuable Partnerships and Solutions:
--> With customers relying on diverse ecosystems, product managers need to lead partnerships that connect business and technology.
4️⃣ Ethical Decisions Land on Product Managers:
--> From AI ethics to sustainability, product managers face tough calls requiring both technical expertise and good judgment.
5️⃣ The Rise of Virtual Teams:
--> Flattening organizations and product experiments mean virtual teams are growing—and product managers are leading them.
Many opportunities to grow and lead as product managers!
This week's newsletter expands on each trend and includes a bonus section looking back on last year's trends.
https://amycmitchell.substack.com/p/2025-trends-in-product-management
About
This is a weekly newsletter on real-world product management for busy people. Topics in this newsletter come from my experience in product management. You get a weekly article about product leadership in the real world.

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