More privacy for your tracking data

We discovered that even with collecting only anonymous statistical data, there are many problematic constellations with data privacy regulation such as GDPR.

With modern AI-based systems it would still be possible to easily aggregate visitor profiles if you have access to unique identifers, URL parameters, or specific browsing patterns.

Therefore, we are introducing a privacy firewall which is responsible to obfuscate data and delete any information which could help to aggregate visitor profiles. Even if our own systems never actively tried to build profiles, tracking data could be misused in third-party systems. As most privacy regulation around the world also takes theoretical processing into account, we needed to add this layer of protection for full global privacy compliance (without introducing consent-required data).

Our goal at Qreuz is not to build a workaround for data privacy. We want to create technology that actively protects privacy and offers value to website owners at the same time.