
Qreuz
Add consent-free data to your analytics.
Today, we're announcing the launch of our latest feature: Monitoring for WordPress.
By adding enriched and consent-free monitoring data to your analytics, you can get complete insights and close the gaps caused by incomplete tracking, privacy, or missing data.
Installation is as easy as just installing our WordPress plugin and connecting your website. The collected data will be anonymized on your server already.
All collected data is 100% owned by you and you can track unlimited traffic for free.
Raw data access is available so that you can export and analyze every single pageview or engagement individually.
With our connectors, you can connect monitoring data to your existing data warehouse and marketing tools.
In contrast to typical tracking data, monitoring does not help to aggregate visitor profiles or to track paid ad conversions in ad networks. Monitoring is your complete source of data about website performance, acquisition channels, and organic marketing performance.
Check it out at https://qreuz.com/wordpress/
Not sure why we missed on that so long. Today, finally, we are launching our profile on Indie Hackers!
Until today, our company is 100% self-funded and bootstrapped.
We are commited to OSS and are actively promoting the cause of a privacy-first internet.
Please don't be shy. Say hello and let us know how we can build a better product. ✌️
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Qreuz Navigator is a simple and privacy-first web analytics dashboard made and hosted in the EU. It is built upon the Qreuz marketing data platform which offers GDPR-compliant consent-free tracking.
With Qreuz Navigator, you get access to a simple web analytics dashboard summarizing your current website status. You don’t need to be an analytics expert to gather valuable insights. A real-time dashboard is available.
Check it out at https://qreuz.com/
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Today, we're announcing that Qreuz is going all-in for open-source.
With the Ethical Tracking Protocol, we have initiated a project to develop free tools to create your own privacy-friendly web tracking infrastructure.
At the moment, we have already commited initial repositories for server-side tracking. Further, we are working to open-source our tracking server and make it available for deployment on your on-premise servers.
Get in touch if you want to collaborate on this:
https://github.com/EthicalTrackingProtocol
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We discovered that even with collecting only anonymous statistical data, there are many problematic constellations with data privacy regulation such as GDPR.
With modern AI-based systems it would still be possible to easily aggregate visitor profiles if you have access to unique identifers, URL parameters, or specific browsing patterns.
Therefore, we are introducing a privacy firewall which is responsible to obfuscate data and delete any information which could help to aggregate visitor profiles. Even if our own systems never actively tried to build profiles, tracking data could be misused in third-party systems. As most privacy regulation around the world also takes theoretical processing into account, we needed to add this layer of protection for full global privacy compliance (without introducing consent-required data).
Our goal at Qreuz is not to build a workaround for data privacy. We want to create technology that actively protects privacy and offers value to website owners at the same time.
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Today, we're launching the first version of our cookie-free server-side tracking method for WordPress.
With this new tracking approach, you can collect privacy-safe and GDPR-compliant statistical data about your website's interactivity.
In contrast to traditional tracking solutions, the data collected by Qreuz does not aim to aggregate visitor profiles.
This is the WordPress plugin: https://wordpress.org/plugins/qreuz/
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About
With Qreuz, my goal is to create technology to help website owners get insights from privacy-friendly and consent-free data. The motivation is to fill the gaps in marketing insights and to respect visitor privacy.


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