RankPulse
Keyword rank tracker for niche site owners — $19/mo
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July 8, 2026
I built a rank tracker for $19/mo because I was tired of paying $99 for Ahrefs
I run a niche site and use maybe 5% of what Ahrefs offers. I just need to know if my keywords are moving up or down — that's it.
So I built RankPulse.
Here's what it does:
- Tracks up to 500 keywords across 5 sites
- Checks rankings daily via Google SERP
- Sends a digest email when positions change ±3 spots
- That's literally it
No bloat. No $99/mo. Just $19/mo.
It took me 3 months of evenings and weekends to build it. Full stack: Next.js, Supabase, Clerk, Stripe, SerpAPI.
If you run a niche site and find Ahrefs overkill, I'd love for you to try it:
Would love brutal feedback — what's missing? What would make you switch from your current tool?
8 Comments
I like that you stopped at "that's literally it." Most people would've kept adding features just because every other tool has them.
I kept picturing someone asking ChatGPT for the simplest way to track a few hundred keywords without paying for an all in one platform and finding RankPulse before they know the name. They're not really shopping for a tracker at that point. They're hoping someone finally built the small version they've been looking for.
I'm curious if you've noticed people describe it as "finally enough" rather than "missing features."
Not yet — it's day one, so I don't have enough users to have patterns in the feedback yet. But "finally enough" is exactly the framing I was hoping for when I scoped it down.
The hardest part of building it was resisting the urge to add a backlink checker, or a site audit, or a content gap tool — because every comparable product has those. Cutting them felt like shipping something incomplete. In hindsight that restraint is probably the whole product.
Your ChatGPT analogy is interesting because that's genuinely how I expect people to find it. Not by comparing rank trackers side by side, but by describing a problem and stumbling on something that fits exactly. I haven't optimized for that yet but it's worth thinking about.
I'll come back to this comment when I have real user feedback — curious to see if "finally enough" actually shows up.
I think you're on the right track. If people start describing the problem instead of searching for a specific rank tracker, you've got a real opportunity to capture that intent through content and AI search.
I have a few ideas for building traffic and improving your visibility in both Google and AI search without turning the product into something bigger than it needs to be.
If you'd ever like to bounce around ideas, feel free to reach out.
My email is: mumar @ growwithmumar . online
I like that you started by removing features instead of adding them.
One thing I'd keep validating is whether people are actually buying a rank tracker or buying peace of mind. If they only want to know when something meaningful changes, that simplicity becomes the product rather than the price.
That's exactly the realization I had after the first version. I built it as a "rank tracker" but the people I showed it to didn't say "cool, I can check my positions" — they said "oh so I don't have to log in every day to check if something broke."
The ±3 position threshold for the email digest was the decision that unlocked that. Below that it's noise — a ranking fluctuates naturally. Above that it's signal — something actually changed.
I'm still figuring out whether the price point ($19) communicates "serious tool" or "cheap alternative." Your framing — peace of mind as the product — makes me think the copy should lead with the digest, not the keyword count.
Appreciate the push on this.
I think your last paragraph is where it gets really interesting.
Reading it made me notice a consequence of leading with peace of mind that goes beyond the copy itself. It changes how people interpret the product before they ever compare features or price.
It's a bit too nuanced to explain properly in a thread.
If you're open to it, what's the best email to reach you on?
Absolutely, always open to a good conversation — especially one too nuanced for a thread.
acw804@outlook .fr
Looking forward to it.
Thanks! I’ve just sent it over.
Looking forward to hearing your thoughts whenever you have a chance.