October 20, 2019

Soft launch on Product Hunt

Petr 𝘪𝘴 𝘣𝘶𝘪𝘭𝘥𝘪𝘯𝘨 Remote Weekly @petrnagy

Although remoteweekly.cc was never gonna be a Product Hunt superstar, it’s good for my mind to just check out this milestone when building a new thing.

I usually do Product Hunt, Hacker News + few subreddits first; and move to an actual day-to-day marketing and promotion of the new thing within the next few days after processing the initial feedback.

This time I did only PH with HN and Reddit to come next week.

I scheduled the post for Sunday (that’s right), but when I checked later that day, it was re-scheduled for Tuesday and eventually launched on Monday! Someone at PH probably had some fun with that, hehe. However it actually served me well as Remote Weekly got 94 upvotes, 400 visitors and 150 subscribers. Not bad for a newsletter 🤷

Follow Remote Weekly journey here on Indie Hackers or on Twitter.

Peace out!

  1. 1

    congrats, petr! love the video you made for your producthunt! 150 subscribers? that's a fantastic results!

    1. 1

      Thank you 🙏🏻

  2. 1

    Great to hear that these channels are only the initial phase of your digital marketing strategy.

    I think they're a great way to gain some additional validation for your product, but it's just as important to focus on long-term strategies for acquisition.

    What strategies are you planning to prioritise moving forward?

    1. 2

      They are great for validation and catching some early-stage bugs indeed.

      I wouldn't really call it a "strategy" as I'm complete marketing/promotion toddler. So far I have a list of forums/groups/subreddits/niche websites on which I'll spend like 1-2hrs per day, try to add something valuable to the discussion and throw in my 2 cents in form of a link if appropriate.

      Once I get to a certain number of subscribers for various niches I can get more creative.

      Also handy: https://github.com/mmccaff/PlacesToPostYourStartup

      1. 1

        Sounds like a great plan!

        Thanks for sending through that repository of publishers 🙏

  3. 1

    Congrats! Did promoting on HN and subreddits also bring a positive result?

    1. 1

      Still awaits me, will add it to the post.

  4. 1

    Hey Petr! Good news! Don't u mind to share with us subreddits that u used to promote your newsletter?

    1. 1

      Hello Arsen, the Reddit part is still in front of me (got stuck with some unexpected client work). Will update the post as soon as possible.

  5. 1

    This it amazing! Congratulations!

  6. 1

    This comment was deleted 8 months ago.

    1. 1

      I have similar experience. One of the reasons could be that people on social tend to be less tech savvy and are more grateful for any remote work resource/opportunity because the majority of remote job offers are dev-related or at least tech-related.

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    This comment was deleted a year ago.