RIVANT

I kept seeing the same problem: businesses could easily see their revenue, but understanding real profit was much harder.
Revenue might be in Stripe or Shopify, while ad spend is in Meta or Google, and fees and other costs are somewhere else.
I built RIVANT to bring these numbers together and make real profit and CAC easier to track.
Now I'm putting it out there and looking for feedback from other founders and business owners.
How do you currently track your real profit?