Road to React Native
Opiniated React Native Bootcamp for devs with deadlines
Copies sold: 45
During the last months, I worked hard on my materials for the React Native Bootcamps I deliver at my old University —I do this for the future version of myself.
It's always funny (or scandalous) to teach curl or "how to git clone" to 3 years old IT's students.
And then I realized something.
Instead of trying to sell the book as a stand-alone, I can advertise it as part of the Bootcamp.
The Stack behind the product looks a bit massive, but if you examine all the parts, it makes sense. They are all independent and working like a charm together.
The tools behind my learning platform:
• Vercel: Hosting
• Next.js: Building the website
• Prismic: headless CMS for some additional content
• GitHub: Coding challenges
• Magic.link: Authentication
• Airtable + BaseQL: Data progression and NPS
• Gurmroad: collect payments
• Mailchimp: customer nurturing
• Zapier: To wire everything together
• Slack: feedback loop and real-time KPI's
…but only free versions for now.
It's normal, As an open source developer, I want to give community editions first to collect some feedback and improve the quality of the content.
I added some slack integrations —with zapier when it's necessary:
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For each new Gumroad sale.
To have the email for quickly send a "thank you" email AND ask to give some feedback about the content. -
New Airtable record on the feedback form.
To check if people give feedback after they have read the book.
From the landing page perspective, I added a small introduction video —made with Loom, because that's what marketing people do :)
I tried several times to publish a book. Just as a milestone for my "life bucket list", and because —as a React Native coach— I repeat myself a lot during workshops.
I failed all the time.
So I subscribed to Ulysses app and eventually wrote a 5 days newsletter about how to automate your job hunt.
It was 3 years ago.
I have 1000+ emails on MailChimp that I don't know what to do because who would pay for growth hacking techniques?
"It because I need a better tool, more content, with videos and plenty of useless stuff."
The thing is: I was just afraid to ship.
I was spending all my energy on the content. When it was time to launch, I was exhausted.
And then I had a discussion with @xavier
When you ship a product, you need to spend half of your time on distribution.
It ticked in my head.
During the vacations, I sat down a week, wrote the MVP on a single file, created the cover in 35 minutes with Figma, created a product on Gumroad, and shipped the landing page.
It's not perfect, I copy/pasted the pricing from a random ebook product, and the content could be better.
But guess what?
2020 objectives:
✅ write a book
I have a cool landing page, 1 Gold Tiers sold (not my mother but just someone I know), and a couple of community edition from friends on Slack.
Now I have the momentum to iterate on the product and make it better before my next step: a public launch.
—Don't forget to ship today, tomorrow will be too late.
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1
Congrats!
The first sale is the hardest one, now you just have to do it again and again!
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