It has been a few months since we pivoted away from being purely an automated transcription software to becoming a complete visual knowledge management application.
We've been quite active in several online communities and released our first waitlist referral program. The latter played a key role in bringing many new users.
There is still a lot to learn and experiment – referral conversion % has just passed 30% but we are not sure if it is good or not.
Anyways, it still feels quite exciting.