Sets.app
Minimalist Workout App
Yesterday I started promoting a number of instagram posts, advertising my newly released workout app, Sets (https://sets.app).
A number of times the promotions would not be approved, I believe the reasoning being the images contained checkboxes ; which is unfortunate as that is a core UI component of my application.
This rule was not being applied consistently however, so I managed to promote a number of my posts displaying the main workout view (which contains checkboxes).
Nonetheless, with less than $50 spent I had ~6000 impressions across a few posts! I had a number of sales also!
My app yesterday placed #4 in the Paid Health/Fitness category on the iOS App Store likely as a result of these ads. (I think this is just the Canadian App Store).
Feel free to take a look at the instagram: https://instagram.com/sets_app
Sets (https://sets.app) is now globally available on the iOS app store!
I wanted a minimalist workout app with a refined, focused user interface free of clutter and unnecessary features. No ads, social networks, up-sells. This is the first step to fulfilling that goal!
While very much a V1 (with many features/fixes forthcoming), it feels great to have my work see the light of day! It now also feels easier to iterate, pushing incremental changes rather than a huge backlog of unshipped code.
I also registered instagram.com/sets_app & twitter.com/sets_app to complement the website.
Onwards!
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1
Looks slick! What charting library are you using in the app?
I completed the Sets app MVP and dog-fooded it with a couple friends.
I received valuable feedback with respect to missing features that would be required before they used Sets in place of their existing workout apps.
I implemented a number of features that they requested and fixed a few bugs that they had encountered.
I was having difficulty finding an attractive, minimalist workout app that could accurately track my workouts.
Most apps were poorly designed and/or cluttered with un-necessary/distracting features. They also often contained up-sells and advertisements.
I started designing and crafting my ideal workout app. Upon landing, you could immediately drop into one of your pre-built workouts. As you progressed through the exercises of your workout, you would complete the associated sets.
2 Comments
Congratulations! Your app and instagram pages look great. Did you choose to go with video or image ads? Can you share your ad creatives?
Thank you! Just promoted a couple image posts I had created for the account, the creatives were simply a gradient in Sketch with screenshots of the app itself! I tried to use a platform-agnostic format to appeal to both Android & iOS users.