
ShootRate
AI pricing strategy for wedding photographers
I published a free commercial photography pricing guide as I expand ShootRate beyond wedding pricing. It covers creative fees, production costs, post-production and editing, usage licensing, day and half-day rates, per-image pricing, and revision scope. Guide: https://www.shootrate.app/blog/photography-commercial-photography-rates I built it to answer the questions I keep seeing from photographers: what belongs in the shoot fee, what should be a separate editing line, and how do you avoid giving away usage rights? Feedback from photographers working on real commercial briefs would be useful.
Just launched ShootRate (shootrate.app) today on Product Hunt!
ShootRate helps wedding photographers stop guessing their rates. You enter your market, wedding style, and experience level and get back a complete pricing strategy in under 2 minutes — backed by real benchmark data from 35+ US cities.
Built this solo as a side project. Stack: Next.js, Clerk, Supabase, Stripe, Anthropic API.
Would love any feedback from the IH community!
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About
Wedding photographers lose thousands every year by undercharging. I built ShootRate because there was no tool that combined real market data with AI coaching specifically for wedding photography pricing.

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