We were working on RPA (Robotic Process Automation) and our primary use case was automating the collection and parsing of onboarding spreadsheets. We saw so many people copy/pasting information in an unstructured way that we thought automating this process would be the right way forward.
However, we then realized that building a whole end-to-end platform around customer onboarding might be a more valuable solution. It also helped that Sai was the product manager who built this exact solution at his previous role.