SparkLoop

Reactions is our latest tool drop to help newsletter creators grow and understand their audience better.

@manuel_frigerio and I noticed that a lot of newsletter creators are desperate to interact with and understand your newsletter subscribers better - but asking people to fill out a form/reply to emails just doesn't result in a lot of people taking part.

That's why we built Reactions. It's super easy to add a one-click poll to your newsletter.

Ask your subscribers a question, and let them answer by clicking on an emoji (or multiple-choice text answer).

When someone reacts, they're taken to your custom thank-you page. Where you can display the results of the poll, ask them for more detailed feedback, or nudge them to share your newsletter on social media.

We're seeing people using this for running NPS surveys, getting feedback to improve their newsletter quality, and running polls to better understand their readers.

Check it out on Product Hunt today... and - if you have any questions or suggestions - please let us know!

Today we're excited to announce that ConvertKit has become an investor in SparkLoop.

We've also started a new partnership together: All of ConvertKit's Creator Pro customers will have free access to SparkLoop too!

This is a real win-win-win situation...

• ConvertKit can improve the value of their "pro" offering with access to the best email referral tool on the market
• ConvertKit creators get significantly cheaper access to SparkLoop, so they can grow their audiences faster and even more affordably
• We at SparkLoop have the opportunity to work closely with and learn from the amazing ConvertKit team, and don't have to worry about 'marketing' to ConvertKit's customers anymore

We're really excited about working with ConvertKit long term to help creators reach their goals. And we're very grateful to them for making the whole partnership and investment process so easy.

Watch this space!

Today's the big day...

After spending months helping hundreds of newsletter creators to grow referrals for millions of subscribers in private access, we're opening up self-serve access to SparkLoop!

And we're on Product Hunt.

AND we're doing a one-off launch discount today of 20% FOR LIFE!

We'll report back later about how the launch went and why taking so long to open up self-serve access was probably the best move we've ever made.

For now though, please check us out and "show the love" on Product Hunt 🙏

Here at SparkLoop, we work with a lot of newsletters who are trying to find affordable, effective ways to grow their subscriber base.

One of those ways that seems to work really well is "cross-promotion" - finding a newsletter with a similar audience to yours, and giving each other a shoutout in your respective emails.

The trouble is, it can take ages to keep looking for newsletters that are a good fit, and then convincing them to cross-promote with you.

That's why we created Match. It's a completely free service that 'matches' you with a similar newsletter up to 4x per month for cross-promotion.

This is another step towards our goal of making it really easy to grow your newsletter audience quickly and affordably.

Just a short update, but yesterday we had our first ever SparkLoop customer ask us for an annual plan (and sign up to it).

We gave the standard '12 months for the price of 10' discount.

Annual plans aren't something we've pushed heavily (or even offered) so far - both myself and my cofounder Manuel are lucky enough to run other businesses, and can focus on building SparkLoop's MRR instead of prioritising cash flow.

But having someone request an annual plan - especially in these cash-short times of COVID-19 - is a really positive indicator that we're creating real value for people 💪

After launching our free proof tool a few weeks ago for ConvertKit, lots of newsletter creators reached out to us asking for MailChimp support too.

So we're excited to announce that Proof now also works with MailChimp - and we decided to celebrate by launching on Product Hunt 🎉

It would mean a lot to us if you checked it out, or showed our Product Hunt launch some love...

Today we launched a new, free tool to help newsletter creators convert more visitors into subscribers...

You can use it to increase trust and easily display subscriber metrics anywhere on your website...

✅ use it as social proof

✅ quick, no-code install

✅ auto-updates (no more updating by hand)

For now it only works if your newsletter uses ConvertKit, but more ESPs should be coming soon...

Why build this?

This is our first attempt at 'product marketing'. We noticed that displaying subscriber metrics on a newsletter landing page is a really useful way of increasing conversion rates, but many newsletter creators don't do it because it's a pain to have to update the numbers manually.

By giving away this useful tool for free, we hope that it makes it easier for us to identify newsletter creators who would really benefit from the 'main' SparkLoop product, so we can start a conversation with them about trying it out.