Stacked Marketer

Carefully curated daily newsletter for marketers.

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March 1, 2021 Launched Insights by Stacked Marketer

After 3 years of sending a free newsletter every weekday, we launched a premium subscription. Rather than making it just another newsletter, we wanted it to be something new and valuable for marketers.

With Insights, we spend 200+ hours dissecting the full marketing strategy of one company every month. Then, we compile all insights into a 100+ page report for you to read and discuss with the best marketers around.

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July 28, 2020 Over 15k readers!

It's as simple as it sounds - 15k active subscribers who regularly read Stacked Marketer.

Focusing on readers makes the list grow slower but it also means our engagement crushes email lists with four times the subscribers.

We're going to continue with a focus on readership numbers rather than just subscribers.

Anyone can get subscribers, not everyone can get readers.

2 Comments

  1. 1

    Awesome work. And way to focus on engagement over vanity metrics.

    1. 1

      Thanks! We've discovered early on that readers matter more for bottom-line profit too so I think we have a very good reason to focus on readers rather than just subscribers.

April 16, 2018 Launched MVP

After a closed beta test of 10 readers who gave me feedback, I made the project public in a few marketing communities I was part of and reached over 100 subscribers very quickly.

Coincidentally, this was also on my birthday so there was more than one reason to celebrate.

5 Comments

  1. 1

    Hi! I'm really curious to know how you're already generating $13K/mo in revenue after just 2 months? It would be amazing if you could share your story on this.

    1. 1

      Unfortunately, that's just me being unfamiliar with Indie Hackers' interface. The newsletter was launched 2 years ago.

      It was confusing to me that I must add a milestone then when I post-date it, the milestone still featured in the feed on the day it was posted. Didn't even check the year the milestone was set at that point...

      1. 1

        Oh I see.. nevertheless that's still great growth for your newsletter over that span of time. Props to you!

        1. 1

          Thank you!

  2. 1

    Subscribed:).

About

After 3 years of affiliate marketing and media buying, I wanted to create something I could call my own product, something that I would enjoy as a user (or in this case as a reader).