Top 5 Startup to Last podcast episodes of 2020
by Rick LindquistIf you didn't get a chance to listen to our podcast much in 2020, here's a quick guide to the top 5 episodes of the year.
1. Product Market Fit (381 downloads)
This week, we answer a listener question about product-market fit. Other topics from this episode:
- Rick is finished with open enrollment and walks through some metrics.
- Rick is expecting his first churn from customers who signed up earlier this year.
- Rick realizes that word of mouth happens at specific moments in time, such as when someone leaves their job, gets married, or has some other life event.
- Tyler is learning more about his strengths and weaknesses.
- Tyler is overwhelmed with interviews.
- Tyler is preparing a presentation on recruiting and diversity.
2. Setting Goals when you're just getting started (331 downloads)
This week, we talk about how to set goals when your business is too young to be able to make accurate predictions about growth. Other topics we discussed this week:
- Tyler has another lesson to share from the book he's reading.
- Rick stopped marketing and he's struggling to get momentum back.
- Tyler is trying to design team permissions for Less Annoying CRM and it's proving to be difficult.
- We give a shoutout to Jetboost.
- Rick is frustrated that no-code tools aren't more transparent about their product priorities.
3. End of 2020 mega-episode (307 downloads)
This week, we talk look back at 2020, look ahead to 2021, and make some predictions. Here are some of the topics we discuss:
- Accomplishments
- Biggest disappointment
- Biggest learning
- Why are we entrepreneurs? What drives us?
- What do we want to accomplish over 10+ years
- What do we want our roles to be long-term?
- Personal themes/goals for 2021
4. Info products moving to a subscription model (267 downloads)
This week, we talk about the pros and cons of the recent trend of info products moving to a subscription model. Here are some of the other topics we discuss:
- Slack was acquired by Salesforce for a bunch of money. Like, a whole lot.
- Stripe launched a new "Treasury" product.
- Tyler finished his end-of-year planning.
- Rick has been bouncing between projects.
- Google Search Console has been broken for Rick.
- My first million is a good podcast.
5. Planning a marketing sprint (251 downloads)
Rick is facing a unique situation. He has about two weeks to put together a marketing campaign before the window of opportunity closes. In this episode, we workshop his marketing plan. Because this is a short week, we didn't have many updates. Instead, we focused on two main topics:
- The trend of SaaS companies bundling multiple products into a single subscription.
- Rick's marketing plan for the next few weeks.
