Stridist

We acquired Stridist.com in Nov 2021. At the time it had 31 users

Now at 724

Started by spending 4 months on dev. I have an existing audience of potential users & knew the upfront development was needed to make it a viable choice for them

During dev we built a priority list & used genuine scarcity and urgency to grow it to around 1,400

Almost all priority list users came from my existing email list and my Instagram.

Once launched. We used Rewardful and gave users first access to our generous referral programme of 20% of lifetime monthlies for anyone they refer

More urgency used. “Get your referrals in before we roll this out to our partners”

We’ve had ~130 referrals so far

Our next growth “project” is takeover weeks.

Experts in the industry are delivering 1 week intensives to our users. Mini courses essentially

We’re co-promoting them, delivering amazing value to our users through the intensives, and helping experts reach more people

We're going to begin cold outreach soon too

I created a Twitter thread that I'll keep updating as we continue on this journey!

You can find it here: https://twitter.com/SukhSidhuUK/status/1520707364839735297?s=20&t=SdC9hnJZiMT908w5NmFESw