Studio Defalt
Branding studio focused on going the extra mile by default
Studio Defalt was still long from being born as a business entity, but I already began freelancing and working towards that goal.
In May 2019, I got my first client, through a referral from a past client I used to freelance for during my high school years.
At this point, I already had experience within the Graphic Design space, having worked as a freelancer throughout high school. I have also worked one year at an ad agency, so I was accustomed to the processes and requirements of this market.
That is where I got acquainted to the world of branding, while developing brand identities as part of my job description.
The idea was born. It didn't have a name yet, or a solid plan behind it, but it was there. The next step? Freelancing to build a portfolio.
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