Supercharge Your Email List
Stop struggling to monetize your email list.
Not knowing what to write about in your newsletter is a common theme - here are a few quick ideas:
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what questions did you get asked or saw online? (I do this right now!)
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what news broke that you can share further thoughts on?
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what did you learn recently and how can others learn that too?
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what are you doing to come closer to your goals and how's that working?
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what funny thing did you experience that your subscribers would laugh about? (Entertainment is valuable, too)
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use tools like Answer The Public, Google Trends, ChatGPT or Jasper
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Repurpose old content and put a new perspective on the same topic
The more often you email your list, the more often you can learn what resonates with them and what messaging inspires them to take action.
You've got an email list yet are struggling to grow it and earn any revenue with the newsletters you send.
Feeling like you’re missing a piece of the puzzle that successful creators and marketers seem to have figured out?
You might think that you simply need more subscribers to finally make a reasonable income from your newsletter ...
Here's why the chances are high that you're wrong.
To make a sale via email, you have to guide your subscribers through the buying journey and give them information and pitches based on their current state in that journey.
You simply cannot speak to a subscriber that just joined your email list and doesn't know you in the same way as you'd speak with somebody who's been on your list for a year.
The pitch needs to be different. How you explain your offers and their benefits is different.
Segmenting your list and using conditional content is the key to making email marketing work.
That's why I created Supercharge Your Email List.
You'll learn what it takes to segment your list, identify high-ROI subscribers, and send the right email to the right person at the right time.
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2
Hey, this is cool. I'm curious why you chose to sell on Gumroad instead of building your own website. Is it mainly ease of use?
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Thanks!
I chose Gumroad because it's a public marketplace and their search engine might recommend my course to their users.Plus, their fees reduce quite a bit once you start getting traction.
I was using WooCommerce before, then switched to ThriveCart, and now I'm on Gumroad for my courses (my summit still runs on ThriveCart).
So much easier and faster :)
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True! Although I think there's value in keeping the content on your site and creating a premium membership along with a community forum, I also think you should take advantage of the marketing aspects of putting your content on Gumroad by selling a starter version that redirects people to your site! Just an idea and something to think about!
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I should have clarified that only the checkout process runs through Gumroad - you made an excellent point about keeping content on your page.
I've built a membership area on my website where the courses live, users get created from purchases via Zapier.
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I see! On your IH page, the website leads directly to GR. Have you tried something like MemberPress or Paid Memberships Pro if you're on WordPress? That integrated with Stripe should work great. If you ever try to sell the business, it can be presented as a complete asset with an opportunity to expand. I feel like many creators can do this and use services like GR to just promote a $9 version of the product that's an intro to their main course, but not send them tons of their traffic. Once the traffic is off your site, you have no control over the UX.
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