apparel for the preprofessional tryhard
One day, I had a random idea to make a parody brand based off of finance/preprofessional jokes. I launched it to learn more about running a clothing company to one day make my own (serious) brand.
Although revenues were high, my profit margins were (and continue to be) very low. I learned a lot about pricing strategies and the importance of pricing with respect to a brand.
Opened the brand's official Instagram account, @givemeasuperday. Began learning the intricacies of social media marketing.
Launched the brand at 3 AM EST when I posted about it on my personal Facebook news feed.