Our bootstrapped journey to $100K MRR.

Back in the summer of 2020, we launched the first version of our form builder Tally. Today—more than 150 feature updates and over 250,000 happy users later—we're super proud to reach the milestone of $100K MRR with a bootstrapped team of 3.

Right from the beginning, our main goal has been to make form-building fun, powerful, and free. And until today, that's what sets Tally apart from the crowd of form builders out there.

As we entered 2023, we had two main goals:

• Grow our team to scale customer support and speed up product development
• Improve the UX of Tally, keeping it the simplest way to create forms, accumulating in the launch of Tally 2.0

Here’s what happened on our journey to $100K in monthly revenue, including what worked and what didn't.
https://blog.tally.so/our-bootstrapped-journey-towards-100k-mrr/