The Kash Collection

I've created two Engagement Groups with similarly sized art pages that share my types of followers. We've agreed to like/comment on each others work and generally support each other.

I've also taken an online relationship into the real world and started to treat this more like I'd treat an actual business.

Lastly, I've created Story Highlights. Read somewhere to treat them like Landing Pages, so I've created one for About, will have one for Collabs, and one more for Best of 2019 to make it easy for people to click through a lot of posts and see if they like what the page has to offer. It's a time consuming process since each post has to be added to my actual story before I can use it as a highlight, but so it goes.

After running the page for a few years purely as a passion project, I've decided to monetize my instagram page. I have about 38,000 followers and fairly solid engagement, largely because I've never purchased any fake followers.

I've created a media kit using Canva (their templates are excellent, swapped in a few of my own photos and wrote some marketing copy) and have started responding to inbound requests with it.

Given my page's size and engagement level, a few online calculators are estimating I should be charging between $200-$400 for a permanent post. The challenge will be helping others see the value of that level of investment as well.

Fortunately, I've already been approached for a few promoted posts and can test out different service options and pricing variations.