This Is How I Do It newsletter

Today I sent out the first issue of my new This Is How I Do It newsletter!

Some quick backstory about how I got to this point...

Back in 2016 I launched my FOR THE INTERESTED newsletter and have published it every week since then (211 weeks in a row and counting!).

That's a free newsletter featuring a collection of original and curated tips to help creators better produce, promote, and profit from their creations and it's attracted 25,000+ subscribers which has been amazing.

A couple years ago, I decided to launch a paid newsletter product called FOR THE INTERESTED ALL ACCESS which was essentially an expanded version of FTI - people would pay between $5 - $10 per month to get extra tips in each issue.

It worked ok, but not great and after a few months I scrapped it.

In its place, I launched another paid newsletter called THE CREATOR ACCELERATOR.

That one was a weekly newsletter featuring an exercise creators could do in 15 minutes or less to make progress toward their goals.

The Creator Accelerator did a little better than FTI All Access and I got up to about 100 paid subscribers, but after 7 months I decided to shift directions again.

That shift led to the launch of this new product, THIS IS HOW I DO IT.

What I've realized over the past few years is that I have a large audience of people (25k FTI newsletter subscribers, 10k Twitter followers, 30k Medium followers) who want to accomplish similar goals to what I've done.

This means not only the audience I've built, but the way I create content, use social media, and have built a six-figure consulting business on my own.

So, I came up with the concept for THIS IS HOW I DO IT - a paid newsletter where each week I share exactly how I do something so others can learn from it.

For example, upcoming issues will include:

• How I decide what to include in my newsletter
• How I write emails when sharing ideas or feedback
• How I use Twitter lists
• How I use blog posts to get consulting clients
• How I engage with new newsletter subscribers
• How I write client proposals
• How I design images without any design skills
• How I run a consulting call
• How I manage my email inbox
• How I run my Facebook group
• How I price my consulting services
• How I write tweet threads

I'm offering it as an annual subscription ($120 per year) or a monthly subscription ($20 per month) and the initial results have been great.

I'm already at 129 subscribers (counting previous Creator Accelerator subscribers who were converted to the new product).

Also interestingly, I've seen 66% of new subscribers choose the annual option.

I've followed Indie Hackers from afar for a while and thought this was the perfect time for me to join the platform and share my journey!

A special thanks to @anthilemoon for the nudge to get me on here as well.

I'm happy to answer any questions anyone has about any of this too!